Feb 7, 2013

David Jones autumn/ winter 2013 Launch

Big congratulations to Iconic department store David Jones for a successful launch of their autumn/ winter campaign. Still dazzling us after 175 years, the world’s oldest department store did not disappoint with a vintage venue themed affair of an all Australian line-up. 
Collections consisted of models being sent down the runway wearing leather, lace and block colours to wow audience present and watching the live stream online for those of us not to be invited unable to attend.

With new addition Ellery opening the show showcasing Miranda Kerr in that ‘Biscuit’ coloured dress to the black leather laser cut ensemble in the closing by Dion Lee fine.

Overall, a very successful evening for David Jones and an awesome spotlight for Australian fashion designers to showcase itself within the media with the lead up to NYFW.

Check out the show for yourselves.